Bumble is the company that is setting the dating at world on fire. Whitney Wolfe is the entrepreneur that started this company, and she is making a name for herself as one of the hottest trendsetters in the dating app industry.
She is also one of the youngest people to gain social media buzz as a business leader. Whitney Wolfe has been in the business arena for several years, and her star just seems to be shining even brighter as she expands the business that has taken a detour from the mainstream.
When people look at dating apps and the way that these companies are positioned in they will have to admit that Whitney Wolfe has taken an alternate route. While most of the big businesses for dating apps are located on the east and west coast, Whitney Wolfe took a journey back to her native state of Texas. She opened a headquarters for Bumble in Austin. This was a big departure from what everyone else was doing, but this is exactly what Whitney Wolfe has based all her decisions on. She wanted to do something different than what everyone else was doing in every aspect.
She has called her app a dating app for feminists. This is something that had never been done in the dating world. She also put women in charge of making the first move. This was another first for the dating app industry. Whitney Wolfe has proven that she has a lot of innovative ideas, and they appear to just keep coming as she makes her way to the center of the dating app industry. One thing that she has done recently that has gained a lot of attention is talk about the expansion of her company.
Whitney Wolfe knows that she has the attention of single people, but she realizes that she wants to be more of a social media force. In order to do this she needed she would have to expand beyond dating and consider the possibility of bringing Bumble to people that were looking for opportunities to network or make friends.